[Ep.9] Careers Page Teardowns: Netflix
What if you were Netflix and had one of the strongest, most recognizable consumer brands in the world? You could coast on your careers page - a shiny header image, a handful of pleasant-sounding values, and then your jobs. Right?
Nope. In this edition of Careers Page Teardowns, we see how even Netflix goes all-in to convert top talent that’s landed on the company’s careers page.
Episode highlights include:
The unfair advantage of a strong consumer brand
How Netflix helped change how companies talk about their culture
Netflix’s employee-generated content and the surprising medium they’re using for it
The power of “sub-dividing” your careers page (e.g. teams, locations/offices, etc)